Organization strategy is an action plan of a company that targets to achieve long-term goals. The internship program can be a part of a company's organizational strategy due to its benefits and can accelerate the success of the company.
Companies of all sizes are starting an internship program to gain from the numerous rewards of the program.
8 Main Purpose of Internship Program:
- Find future employees
- Low-cost labor
- Test-drive the talent
- Increase productivity
- Enhance perspective, innovation, and creativity
- Motivate current employees
- Improve the work environment
- Marketing the brand
The company can use an internship to find future employees and test-drive their talents. The internship program can be the company's source of future employees. They can evaluate the candidate’s potential if he/she can be a full-time employee. This way it reduces the drain from company resources as they are less likely to make a mistake compared to hiring a full-time employee.
Interns are inexpensive; the company can take advantage of this low-cost labor and still expect a highly motivated workforce that will make a real contribution to the overall productivity of the organization. Afterall, Interns are there to support full-time employees.
A fresh pool of talents will bring innovation and creativity to the company. The company will have direct access to recent developments, current events, popular culture, norms, and trends. That will offer a new perspective related to the company’s existing strategies, social affairs, systems, and development plans.
Current employees will be mentors and supervisors to the interns. This will give them experience and training to improve their leadership skills. As a result, the company workforce is inclined to enhance their quality of work, ethics, and energy leading to the overall improvement of the company culture.
Interns provide companies with a range of benefits. To conclude, the ultimate purpose of the Internship program is to market the company brand. It is a very successful approach to increase brand visibility both locally and internationally. The company will get Intensive exposure to colleges and students. Allowing them to have access to a talented pool of candidates, which will be a cost-saving opportunity for the company. Hence, some organizations will start an internship program and use it as a part of their organizational strategy.